MINI Debuts Beat Street

September 6, 2011 in Fashion, The Daily

This just in from our good friends over at SX Media. We’ve got word that MINI has just launched their newest fashion collection entitled as “Beat Street”. An we’ve got a quick sneak peek of what to expect!

UK. MINI has launched a fashion collection which will be available from September 2011. The collection is inspired by street style and combines Union Jack prints with bold colours simultaneously celebrating MINI’s passion for British fashion.

Fashion classics from Great Britain.

There are few pieces of clothing that remain timeless and on trend, and the trench coat is right up there among the front-runners. The casual Trench Coat by MINI is available for both men and women. The lining of the coat and its outer pockets feature an abstract Union Jack pattern, while a key pocket and a zipped pocket on the inside left of the trench coat offer practical storage solutions. The cuffs sport a discreetly embroidered MINI logo.

Versatile denim look.

The Men’s Denim Business Shirt and Ladies’ Denim Business Blouse are stylish companions that love to be combined. Both shirts are dark blue with discreet MINI lettering on the chest and the inside of the sleeves and collar feature a union jack print.

For the ladies, MINI also offers a feminine Denim Dress which can be styled as a dress or tunic. Combine with the MINI Union Jack Scarf to add a touch of street style glamour.

MINI Ladies’ Denim Dress – £59 and MINI Union Jack Scarf – £17

Essential wear

The new his and hers Hoodie Sweat Jackets are the must have university accessories. These comfortable hooded jackets are guaranteed to up the feel-good factor, they come with an eye-catching print on the back and a zip at the front. Made of top-grade cotton, they are certain to keep wearers fleecy-warm. Colours are in the traditional mould – red for the ladies, blue for the men.

To match the Hoodie Sweat Jackets, MINI has two casual Street Longsleeves on offer. The white men’s item is striking with its blue “Beat the Street” print, making for a cool vintage look. The grey ladies’ long-sleeved shirt has a feminine V-neck and an eye-catching silver motif on the front.

Fashionable combination accessories.

Scarves are indispensable trend accessories and bestow any outfit with an individual touch. The light Union Jack Scarf from MINI appeals with its fashionable rendition of the British Union Jack, and is open to a wide range of combinations. This artistic design in red, blue and white makes this unisex scarf a colourful eye-catcher.

When it came to the Beat the Street Belt, MINI took inspiration from its automotive competence. This belt has a silver fastening designed like a MINI seatbelt buckle. Other details include the lettering “Beat the Street” embossed on the buckle and the MINI logo on the belt itself.

In addition to these highlights, the MINI Lifestyle Collection presents numerous other outfits and accessories. The complete collections will be available from September 2011 on the internet at www.mini.com/shop and from all MINI Dealerships.