Fashion – 6Streets
We love bringing you some of the most dope brands & stores around the world. Holding things down in the fashion industry we’ve got an awesome streetwear brand from Calgary & Alberta, Canada by the name of 6Streets. Now relax as we get to know 6Streets a little more and how they started out in the industry.
Clothing line name: 6Streets
City/State: Calgary, Alberta, Canada
Established date: February 2012
Price range for clothing: $30+ depending on what it is.
Where to buy your clothing: http://6streets.ca/index.php/shop/
So tell us about your brand?
- 6Streets is a clothing brand born out of passion. It’s for those who want to stand out, be above average, and choose to ignore the rules. Each piece is designed with the intent to make a bold statement and to reflect the personal style of the individual who is wearing it.
How did you come up with the name?
- Roots. One of many things that 6Streets represents. Never forget where you come from! When I was young, I grew up in a small apartment on 6th Street in downtown YYC. 6Streets is a name with substance and many memories behind it. There could not have been a better name for the brand!
What were you doing before launching your brand?
- Before launching 6Streets, I was working sales in the liquor industry developing and selling big brands like Budweiser and Stella for about 4 years. Honestly if I were to go back in time, I would do it all over again. I’ve met some amazing people who have influenced and developed me into the strong business person that I am today. Prior to that I was studying business and marketing in college.
When did you begin thinking about launching your own clothing brand?
- It was around November of last year when I began to realize I wasn’t doing something I loved. I strongly believe that if you call it work, then you probably shouldn’t be doing it. So I decided to pursue my passion and dream of creating an all-encompassing lifestyle clothing brand.
What influenced you to start this line?
- My passion and fascination for street culture, personal style and self-expression are what most strongly influenced the launch of 6Streets. MUSIC and ART are also big influencers. Funny they’re both also forms of self-expression. With my background in marketing, I always get a kick out of the idea of creating a brand from scratch. So far its safe to say the feeling is surreal when you know people are connecting with something that you created out of nothing.
What best describes your line & who is it targeted to?
- Self-expression, youth, roots, individuality, energy, and creativity are what best describes the brand. 6Streets’ target audience is young adults who value street fashion, music, self-expression, and being bold when other aren’t.
How is your brand different from others out there?
- The brand focuses on people before anything. The people wearing the clothes, the people connecting with the brand, and they people making it. Also as mentioned earlier, each piece of clothing is designed with the intent to make a bold statement and to reflect the personal style of the one who is wearing it. This is what differentiates 6Streets from other brands out there.
Are there any challenges you run into while running a business?
- Yes! Running a business in itself takes a lot of time, patience, dedication, and most importantly LOVE for what you’re doing. If you don’t love it enough, it’s only normal that you give up when things get tough. Stick with it and as funny as it may sound, make mistakes! That’s how you learn. There’s a quote by Giacomo Casanova that I live by and it goes like this: “One who makes no mistakes makes nothing at all.” Oh and don’t forget to have fun while you’re at it, otherwise what’s the point?
What ways did you find promoting your brand worked?
- Building relationships with the right people! On top of that we’ve given free gear to local DJs, rappers, and producers to really make some noise in the underground music scene. For any new clothing brands that are starting out, if you’re reading this, I recommend you start building rapport with your local fashion boutiques and share your story, they might just fall for your brand and list a couple of your products. The exposure in a store goes a long way!
Are there any future plans for your line?
- In the short term, I am going to focus on gradually expanding our selection of products and lock down distribution at a clothing store in Vancouver, Canada. I also want to reach out and connect to as many passion driven individuals as possible. The goal is to support, promote, and inspire this collective of people alongside the brand. How am I going to do this? Well you’re just going to have to wait and see! The big picture is to have the brand, lifestyle and products all to resonate throughout the world. If you have something so great, why wouldn’t you want to share it with everyone?
How did you hear about FKN Famous & what do you think of us?
- I heard about FKN Famous from a good friend of mine, Joel. What you guys have going on is amazing. You’re shining the spotlight on the people, brands, and companies that you believe in. Keep it up and never stop.
Any last shout outs?
- Mike To, Daniel Fexa, Aaron Van Besouw, and Tyson Hurl – For your support and motivation with all the crazy things that come with starting up a clothing company. Beverly – My cousin and fashion enthusiast for believing in 6Streets from day one. Myke Macapinlac – Without your wise words, I don’t even think I would have started 6Streets. You are a truly inspiring friend. Jerry and his team at FKN Famous for the opportunity to be featured on the FKN Famous blog!
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- Do You Have What It Takes? - [...] Streets is now being sold at an exclusive boutique in Downtown Calgary and the brand was recently recognized by a ...