I Love Ugly – Generations

I Love Ugly – Generations

The New Zealand-based menswear brand I Love Ugly presents a unique editorial campaign, “Generations,” centered around a narrative that stresses the pursuit of one’s passions, desires and beliefs. It’s a concept that’s achieved by juxtaposing children aged 3 to 12 with older men aged 48 to 69, all attired in past, current and future I Love Ugly pieces.







For more information on this collection visit: https://www.iloveugly.com/



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Alexandra Wonderland





CO.ALITION - The Colfax



RMD Garage | Long Beach, CA



Publish Womens - Legacy